Tofino Destination Stewardship Plan

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The District of Tofino and Tourism Tofino are partnering to create a comprehensive Destination Stewardship Plan. This plan will serve as a guiding framework for the community, shaping all future tourism-related planning, strategies, and initiatives in Tofino. It will influence the development of future 5-year strategic plans and branding strategies for Tourism Tofino and inform upcoming Resort Development Strategies, ensuring a cohesive and sustainable approach to managing tourism in the region.

The District of Tofino and Tourism Tofino are partnering to create a comprehensive Destination Stewardship Plan. This plan will serve as a guiding framework for the community, shaping all future tourism-related planning, strategies, and initiatives in Tofino. It will influence the development of future 5-year strategic plans and branding strategies for Tourism Tofino and inform upcoming Resort Development Strategies, ensuring a cohesive and sustainable approach to managing tourism in the region.

  • DRAFT Plan for Public Feedback

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    A first draft of Tofino’s new destination stewardship plan

    Tourism Tofino and the District of Tofino are pleased to share the very first draft of the destination stewardship plan for community feedback. We hope this easy-to-read plan will inspire our partners and local residents in respecting and protecting this special place, its people, and all living things.


    Read the plan here.


    SUBMIT YOUR FEEDBACK HERE.


    Feedback closes June 13th.

  • Open Houses

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    The District of Tofino and Tourism Tofino are organizing a pair of Open Houses to present information and gather feedback on the Destination Stewardship Plan. Have your say on the future of tourism in Tofino by attending these sessions. Join us for refreshments and enter a draw for a $200 Tofino Co-Op gift card!

    TOFINO

    Tuesday, April 29, 2025 | 4 to 6 PM

    Clayoquot Sound Theatre

    Drop-Ins welcomed. No registration is required.

    The format for the session will be:

    • 4 PM – Doors open, snacks served, meet the staff & team, materials available for review
    • 5 PM – Consultants & staff to give a brief 20-minute informal presentation on early draft concepts for plan
    • 5:20 PM – Team available for questions, feedback, and comments
    • 6 PM – Session ends

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    TY-HISTANIS

    Friday, May 2, 2025 | 8:45 - 11 AM

    Tiic-Mis-Aq'kin Health Centre

    Register (Recommended)

  • Presentation to Council - June 25, 2024

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    *PRESENTATION BEGINS AT APPROXIMATELY THE 30-MINUTE MARK*